Wow, It’s been a while since the last interview in the Social Media Distilled series but here comes another interview with Ashley Westgate, the Online Marketing Manager of the The Lakes Distillery which will start distilling whisky next month (oh what an exciting moment it will be!).
So far the Lakes distillery released a blended whisky called The ONE and last week released their first Gin release (I’ll review those in the coming few weeks).
As a newcomers who needs to build a brand from scratch and considering the fact they are an English distillery and not Scottish, I was wondering how they are going to tackle this issue and if their attitude and focus on Social Media will be a major part of it. Enjoy!
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