Is basic Scotch quality degrading or is it just our imagination? Musings following a blind tasting competition

Last month I participated in a blind tasting competition. Yeah, again. I know, I should see a shrink about this but I don’t have spare $$ for it as I spend the money on whisky. Besides, if I stop buying whisky in order to save the money for the shrink, The problem will naturally get dissolved and I won’t need it so why bother? 😉

Anyway, the competition was held here locally in Israel and contained 14 blind drams ranging from Glenlivet 12yo to Talisker 18yo with a few oddballs thrown in. Naturally I had many failures but too many revealed whiskies made me pull my hair, curse and scream “how did I miss that one?”

Photo Credit: Shai Gilboa

Photo Credit: Shai Gilboa

Here, take those short notes and try guessing the whisky:

Question_mark_(black_on_white)Nose: Crisp, dry and sharp peat smoke, very clean. There’s noticeable sherry sweetness here, malty, Doesn’t smell like high ABV nor 40%

Palate: Strong harsh dry peat, sherry sweetness.

Finish: Long, peat and ashes, lingering sherry sweetness.

Age: Young as there’s strong malt notes.

ABV: It feels like 46%

My guess for this one was Kilchoman Loch Gorm (5yo, 46%) but of course I was wrong. (keep reading for true identity).

Blind competitions are hard. many times it’s not easy to detect the finish type (sherry and port are very similar), different whiskies can smell and taste the same or very similar. your smell and taste senses works different on any given day. And you know what? it’s even harder to detect the whisky if it’s not a single cask bottling. Yes, I do think it’s harder to detect batch produced whisky than single casks and it leads me to the worrying trends I saw from this tasting:

1. For many basic whiskies the distillery trademark notes are diminished  – Too many distilleries trademark notes, those we tend to associate with whiskies from this distillery, for decades if not for longer, were missing.

For example, our bottle of Glenlivet 12? It didn’t have the expected green apples notes I was used to find in Glenlivet bottles. Remember the tasting notes above? No, it wasn’t Kilchoman – it was Laphroaig 10. It had very weak iodine and maritime notes. The Oban 10 wasn’t barely coastal and maritime. The Auchentoshan 12 didn’t have the smoothness I tend to associate with triple distillation and with heavier sherry influence, and there were more…

At first I thought it’s only my imagination, as for some of those whiskies, I last tasted them 2-3 years ago. But I then compared the notes I wrote for them with previous notes and remarks I had and other competitors remarks and it seems I wasn’t alone with this conclusion. I also checked past reviews from blogs I trust and it all led to the second and even more worrying trend:

2. There’s a batch quality degrade overtime – Folks, for too many basic expressions, the whisky we taste now differs from the same whisky of 2-3 years ago. The truth is that the distilleries can’t meet up the demand without sacrifices and we probably cannot trust the distilleries to really keep all batches up to the high standard.

Don’t get me wrong, I don’t think it’s by design but I have no other explanation to the difference. Maybe not all casks going into the vatting now are top quality,  Maybe for each batch they strive to make it as close as possible to the previous batch, but all those minor changes between batches accumulate and coupled with the rising demand and lack of resources, makes those entry level whiskies different from the batches of few years ago. There’s always a gradual change in whisky but in the last few years it’s been so a rapid change that the taste is now different and it takes just 2-3 years to notice it instead of 5-8 years.

What does the future holds for us? Probably no good news. As long as the demand is on the rise, the batch consistency and taste will keep changing (and for worse in my opinion) more rapidly than before. Does it means that quality is degrading? What should we do? I think it means you need to stock up bottles of whiskies you love now. The same whisky may be utterly different despite having the same label and distillery recipe. It’s a process I’ve already started working according to, trying to buy whisky I like now and not wait and buy it in the future. And I intend to keep doing so as long as I can as I don’t want to get so disappointed in the future. You should so too!

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1 thought on “Is basic Scotch quality degrading or is it just our imagination? Musings following a blind tasting competition

  1. Mark @ Malt Review

    I have to agree. In fact I was thinking the same thing only two days ago (albeit from a different angle). I’ve been disappointed by Laphroaig and Highland Park especially of late, and I’ve noticed that the good things you can get a supermarkets here (which is really the commercial end of things) are slowly vanishing altogether.

    I also don’t like the pitching of bland, tasteless whiskies as ‘to attract new customers’. (Not only is it patronising, but the industry wouldn’t be booming already if it wasn’t for flavour!)

    Reply

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