After two weeks hiatus it’s time to resume the Social Media Distilled interviews and today allow me to present Douglas Laings’ own Mystic.

Yeah, I can see your eyebrows going all the way up to the ceiling, especially readers who know Douglas Laing personnel. Mystic? Who’s she? After all, Douglas Laing isn’t a big operation.

I do have a very educated guess who’s behind Douglas Laing social networks presence but anonymity was selected from their side for their own reasons (your guess is good as mine) and as such we need to respect it. So if I can’t use real name, I thought ‘Mystic’ is a proper nickname, don’t you think so? Even she liked it!

Please tell us a bit about yourself.

The other Mystic… 🙂

Well that’s a bit of the mystique… who handles Douglas Laing’s “Social Media”?! I will divulge a little but not a lot – I am a dyed in the wool whisky enthusiast! I love what I do and I enjoy Social Media platforms!

What is your exact position in Douglas Laing? Could you tell us a little about your journey in the whisky industry? How much of your day to day activity is dedicated to social media? Continue reading →